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Strategy

92 videos
CEO Views on the Linkage of Strategist to Strategy NEW Trending
CEO Views on the Linkage of Strategist to Strategy
1h 43m
New Business and Growth Strategy
New Business and Growth Strategy
47 min
Designing Your Strategy
Designing Your Strategy
1h 25m
Mastering your S.P.A.C.E. (Shoppers, Product Assortments, and Channel Expansions) NEW
Mastering your S.P.A.C.E. (Shoppers, Product Assortments, and Channel Expansions)
31 min
Traction: Get a Grip on Your Business
Traction: Get a Grip on Your Business
1h 29m
How to Craft your Value Proposition in the New Normal
How to Craft your Value Proposition in the New Normal
28 min
How to Stay Relevant Amidst the Chaos and Uncertainties
How to Stay Relevant Amidst the Chaos and Uncertainties
32 min
Applying Innovation Processes to Pharma, IT and Chemicals
Applying Innovation Processes to Pharma, IT and Chemicals
1h 11m
The thought process behind Business Model Innovation and Innovating via Digital Transformation
The thought process behind Business Model Innovation and Innovating via Digital Transformation
1h 15m
The Thought Process behind Bridging Creativity and Innovation
The Thought Process behind Bridging Creativity and Innovation
48 min
Applying Innovation Processes to Start-Up Incubation, Fashion, Food Concepts
Applying Innovation Processes to Start-Up Incubation, Fashion, Food Concepts
1h 3m
Foreseen Trends of B2B Play in this Borderless World
Foreseen Trends of B2B Play in this Borderless World
1h 41m
How Davids Play to Win in Goliath-Dominated B2B Spaces
How Davids Play to Win in Goliath-Dominated B2B Spaces
1h 33m
How Goliaths Maintain Relevance and Market Dominance in Challenged B2B Spaces
How Goliaths Maintain Relevance and Market Dominance in Challenged B2B Spaces
1h 27m
Forward Together B2B Market Challenges and Collaborative Outlook
Forward Together B2B Market Challenges and Collaborative Outlook
1h 21m
Discovery Skills: Harnessing and Thin-slicing Insights
Discovery Skills: Harnessing and Thin-slicing Insights
59 min
Brand DNA and Strategy
Brand DNA and Strategy
43 min
WINNING Strategic Decision-Making: Insights from Top CEOs
WINNING Strategic Decision-Making: Insights from Top CEOs
49 min
WINNING Balance Between Innovation and Risk: Strategies from Leading Innovators
WINNING Balance Between Innovation and Risk: Strategies from Leading Innovators
55 min
WINNING Strategies for Rejuvenating a Challenged Business or Brand: Expert Advice from Turnaround Strategists
WINNING Strategies for Rejuvenating a Challenged Business or Brand: Expert Advice from Turnaround Strategists
51 min
CEO views on Pre versus Post-Covid Vaccines Marketing Plan
CEO views on Pre versus Post-Covid Vaccines Marketing Plan
1h 49m
CEO views on Growing the Business While Building the Culture NEW
CEO views on Growing the Business While Building the Culture
1h 48m
Sensemaking Skills: Gaining Clarity Amidst Complexity
Sensemaking Skills: Gaining Clarity Amidst Complexity
53 min
Influencing Skills: Utilizing Persuasion for Success
Influencing Skills: Utilizing Persuasion for Success
47 min
Execution Skills: Turning Vision into Reality
Execution Skills: Turning Vision into Reality
1h 10m
Innovating Skills: Winning and Thriving in the Market Landscape
Innovating Skills: Winning and Thriving in the Market Landscape
1h 2m
The David Phenomenon: The Mindset of a Serious Challenger
The David Phenomenon: The Mindset of a Serious Challenger
56 min
Market Drivers: Maximizing Opportunities in Underserved Markets
Market Drivers: Maximizing Opportunities in Underserved Markets
1h 1m
First Move: What Marketers Can Learn From Entrepreneurs About Opportunity-Seeking, Pioneering Moves and Risk Mitigation
First Move: What Marketers Can Learn From Entrepreneurs About Opportunity-Seeking, Pioneering Moves and Risk Mitigation
1h 2m
Lessons From Warriors and Survivors NEW
Lessons From Warriors and Survivors
1h 38m
Marketing Lessons Around the World NEW
Marketing Lessons Around the World
1h 37m
Digital Market-Driving Opportunities
Digital Market-Driving Opportunities
1h 26m
The Next Best Practices
The Next Best Practices
1h 25m
The Wisdom and Perils of Business Expansion Amidst Crisis Trending
The Wisdom and Perils of Business Expansion Amidst Crisis
1h 12m
The Next Wave of Digital Transformation Trending
The Next Wave of Digital Transformation
1h 19m
Trends Spotting Post Pandemic and Beyond Trending
Trends Spotting Post Pandemic and Beyond
1h 19m
Recovery Marketing: How People Live (International Edition)
Recovery Marketing: How People Live (International Edition)
1h 17m
Recovery Marketing: How People Play (International Edition)
Recovery Marketing: How People Play (International Edition)
1h 37m
Recovery Marketing: How People Buy (International Edition)
Recovery Marketing: How People Buy (International Edition)
1h 21m
Recovery Marketing: How People Eat (International Edition)
Recovery Marketing: How People Eat (International Edition)
1h 20m
Recovery Marketing: How People Heal (International Edition)
Recovery Marketing: How People Heal (International Edition)
1h 5m
CEO views on Balancing Short-term Activation and Long-term Brand Building NEW
CEO views on Balancing Short-term Activation and Long-term Brand Building
47 min
CEO Views on Business Model Shift before Creative Marketing
CEO Views on Business Model Shift before Creative Marketing
1h 56m
Developing a winning brand marketing strategy: Aligning brand identity, and creative executions with the needs and wants of consumers
Developing a winning brand marketing strategy: Aligning brand identity, and creative executions with the needs and wants of consumers
1h 1m
Unlocking Hidden Demand: How Brands Tap Needs Consumers Didn’t Know They Had
Unlocking Hidden Demand: How Brands Tap Needs Consumers Didn’t Know They Had
33 min
Insight That Sticks: Using Marketing Research to Build Smarter Plans
Insight That Sticks: Using Marketing Research to Build Smarter Plans
39 min
Smart Marketing: How AI Is Reshaping Strategy, Content & Customer Experience
Smart Marketing: How AI Is Reshaping Strategy, Content & Customer Experience
27 min
Build Your 2025 Marketing Plan. Live Template Walkthrough
Build Your 2025 Marketing Plan. Live Template Walkthrough
34 min
The 10 Deadly Mistakes of Marketing Plans, and How to Avoid Them
The 10 Deadly Mistakes of Marketing Plans, and How to Avoid Them
32 min
Bold Moves: Marketing to the Upscale with Purpose and Precision
Bold Moves: Marketing to the Upscale with Purpose and Precision
31 min
Execution Gap: Why Good Marketing Plans Fail in the Real World
Execution Gap: Why Good Marketing Plans Fail in the Real World
29 min
Strategic Evaluation: Assessing Your Right to Win
Strategic Evaluation: Assessing Your Right to Win
31 min
Strategic Pursuits: Opportunity-Seeking and Assumptions
Strategic Pursuits: Opportunity-Seeking and Assumptions
22 min
Mass Appeal, Micro Focus: Winning the Volume Game with Sharp Targeting
Mass Appeal, Micro Focus: Winning the Volume Game with Sharp Targeting
38 min
Strategic Targeting: Identifying Your Ideal Market
Strategic Targeting: Identifying Your Ideal Market
25 min
Strategic Positioning: Creating Your Uniqueness to Stand Out
Strategic Positioning: Creating Your Uniqueness to Stand Out
31 min
Strategic Metrics: Setting Objectives, Goals, Strategies, Measures
Strategic Metrics: Setting Objectives, Goals, Strategies, Measures
30 min
Strategic Navigation: Mapping the Customer Journey for Phygital Success
Strategic Navigation: Mapping the Customer Journey for Phygital Success
32 min
Strategic Integration: Mastering Integrated Marketing Communications
Strategic Integration: Mastering Integrated Marketing Communications
20 min
Strategic Thrift: High-impact, Cost-Efficient Marketing that Works
Strategic Thrift: High-impact, Cost-Efficient Marketing that Works
34 min
Strategic Execution: Designing for Implementation Success
Strategic Execution: Designing for Implementation Success
27 min
Strategic Sales Mapping: Crafting Action Plans and Scenarios for Success
Strategic Sales Mapping: Crafting Action Plans and Scenarios for Success
24 min
Strategic Engagement: Orchestrating Effective Customer Relationships
Strategic Engagement: Orchestrating Effective Customer Relationships
33 min
Strategic Allocation: Optimizing Digital Tactics and Marketing Budgets for Success
Strategic Allocation: Optimizing Digital Tactics and Marketing Budgets for Success
30 min
Introduction to Strategic Sales Planning
Introduction to Strategic Sales Planning
24 min
Market and Competitive Analysis
Market and Competitive Analysis
16 min
Setting Sales Objectives and Goals
Setting Sales Objectives and Goals
27 min
Developing Sales Strategies and Tactics: Where To Play
Developing Sales Strategies and Tactics: Where To Play
30 min
Developing Sales Strategies and Tactics: How To Win
Developing Sales Strategies and Tactics: How To Win
25 min
Sales Execution Through the 4 Pillars of Execution
Sales Execution Through the 4 Pillars of Execution
30 min
Sales Implementation Strategies
Sales Implementation Strategies
39 min
Monitoring and Measuring Performance: KRAs & KPIs
Monitoring and Measuring Performance: KRAs & KPIs
20 min
Monitoring and Measuring Activities
Monitoring and Measuring Activities
30 min
Building the Digital Business TEAM
Building the Digital Business TEAM
20 min
Digital Retail-tainment
Digital Retail-tainment
36 min
Building the Digital Possibilities
Building the Digital Possibilities
35 min
Driving Digital Acquisition and Repeat Purchase
Driving Digital Acquisition and Repeat Purchase
29 min
Online to Offline (O2O) Selling
Online to Offline (O2O) Selling
30 min
Lessons in Digital Sales and Business Building
Lessons in Digital Sales and Business Building
32 min
Digital Marketing Landscape: Trends and Opportunities
Digital Marketing Landscape: Trends and Opportunities
11 min
Digital Where-to-Plays and How-to-Wins
Digital Where-to-Plays and How-to-Wins
32 min
Digital Business Models
Digital Business Models
36 min
The Filipino Trust Economy: Growing from Our Roots
The Filipino Trust Economy: Growing from Our Roots
18 min
Opportunity Hunting: Trust Hacks for Bouncing Back
Opportunity Hunting: Trust Hacks for Bouncing Back
53 min
Pivoting Smartly: Quick Wins That Build Trust
Pivoting Smartly: Quick Wins That Build Trust
47 min
Crisis-Proof Future Risk: Protecting Trust to Secure Opportunity
Crisis-Proof Future Risk: Protecting Trust to Secure Opportunity
56 min
Crafting a Strategic Product Vision
Crafting a Strategic Product Vision
41 min
Ideation and Concept Development
Ideation and Concept Development
33 min
Testing Product Assumptions and Customer Insights
Testing Product Assumptions and Customer Insights
41 min
Building a Robust Product Roadmap
Building a Robust Product Roadmap
50 min
Beyond Launch: Marketing Strategies That Build New Categories
Beyond Launch: Marketing Strategies That Build New Categories
37 min
Winning on a Shoestring Budget: Building a Brand with Limited Resources
Winning on a Shoestring Budget: Building a Brand with Limited Resources
30 min